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Is Using Zillow a Good Idea?

Online platforms like Zillow are one of the most popular ways to get real estate information. Sellers may use these websites to list homes and properties for sale, while buyers flock there when looking for a new home. Examples of these websites include Realtor.com, Trulia, and, of course, Zillow. The difficulty is that some of these platforms are only designed to extract your information for lead generation and revenue creation. 

So, how do you separate the good from the bad? It’s difficult, however, let’s focus on Zillow today.

What are the Pros?

Before we cover the cons, let’s go over some of the pros of using Zillow for your real estate sale or purchase. There are definitely some reasons why one may choose to use Zillow, and here are some common ones;

  • Access to a WordPress website for premier agents 
  • Zillow premier agents can pay for more traffic to their listings 
  • Newer agents and agents with few listings operate on a level playing field 
  • If you are an agent, you can advertise your skills to a broad audience 
  • Buyers have access to properties represented directly by the owner
  • Zillow will expose your listing to millions of potential buyers

What Are The Cons?

While Zillow can be a useful platform for many people, it does not come without its faults. Here are the common complaints that previous Zillow clients have, and the shortfalls that one may experience.

Inaccurate Data

If you are looking for a new home on Zillow, you may not be able to complete the deal on the house that you want. This is because some of the properties listed there are not for sale. Many buyers have reported instances where they found a home that they liked on the platform, only to find out that the house had already been sold. Zillow can also provide inaccurate data through the listing agents. Some of the agents listed with the houses are not the seller’s agent but rather an agent connected to one of Zillow’s paying Realtor clients. This causes confusion, price discrepancies, and lengthens the process of buying or selling.

Unwanted Communication

Zillow may share any contact information you put into the platform with hundreds of real estate agents, so get ready for numerous annoying incoming calls, emails, and texts from various Realtors. Some agents can be extremely persistent, and you may end up spending months just trying to get them off your back.

Prompt to Use Zillow Agents

If you list your property for sale on Zillow, chances are that buyers will have to go through a Zillow agent to get to you. There’s a gigantic button at the top of the page that says “Contact Agent,” which prompts buyers to contact the “listing agent” instead of communicating directly with you. The agent is not free. You’ll likely have to pay the agent’s commission.

So, Is Using Zillow a Good Idea?

Without a doubt, using Zillow has its pros and cons, but is it worth the trouble?

One thing about Zillow is that you don’t have to put up a “for sale” sign in your front yard. Putting up a sign in front of your house can elicit unwanted questions from family, friends, and neighbors. Once people see that sign, they will start bombarding you with questions like:

  • Why are you selling? 
  • How much are you selling your home for? 
  • Where are you moving to? 

Like most sellers, you probably don’t want to deal with this type of questioning, which is avoidable when you use Zillow.


Zillow can be a useful tool for many buyers and sellers. However, If you are looking for a better alternative to Zillow, and a reliable realtor that will not leave you with a bad experience, I have you covered. Whether you are looking for a vacation/investment property, luxury or waterfront property, or even a military relocation you can count on my advice and support throughout the process. Give me a call today and let’s help you find your next home!



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